Sniper Traders

Sniper Traders is a wholesale distributor of bicycles and bicycle parts.
Sniper Traders was established by Yusuf Suliman in 2002. He initially focused on importing fully assembled bicycles concentrating on building up his network of suppliers in the Far East, mainly China and India. Once this had been established Yusuf then concentrated on establishing his brand locally by personally visiting all his clients and ensuring that the standard and quality of his products was the best possible and at the right price. By importing the parts and then hiring a local labour force to assemble the bicycle Yusuf was able to simultaneously reduce the costs of the bicycles and more importantly create employment locally for Previously Disadvantaged Individuals. The reduction in the costs of the bicycles meant that Sniper Traders is now competitive in what is largely a price sensitive market. Sniper Traders boasts the following amongst its credentials:

• Strong network of suppliers in China and India
• Excellent financial track record with bankers and suppliers
• Credible relationships with shipping agents and local trucking companies
• Owned storage and assembly facilities
• In house distribution capabilities

The business now employs 20 full time employees. All employees are Previously Disadvantaged Individuals (PDI’s). Established track record for successfully completing bids / contracts awarded